by Michael | Jan 12, 2024 | Social Media Marketing
As the leader in marketing and social media software for real estate agents, teams, and brokerages, Back At You understands the pivotal role that a strategic online presence plays in the success of a Realtors’ business. To empower you with the latest insights, here is...
by Katie Callaway | Dec 20, 2023 | Social Media Marketing
In the ever-evolving landscape of social media, adopting a hybrid strategy that combines both organic and paid social media efforts has become nothing short of essential for brokerages striving to thrive in the digital sphere. This approach allows brands to...
by Katie Callaway | Nov 29, 2023 | Social Media Marketing
Short-form video content is no longer simply “new and trendy” … At the risk of stating something quite obvious: short-form video content is a BIG deal on social media, and it’s here to stay. From Instagram Reels to the rapid evolution of YouTube Shorts and the...
by Katie Callaway | Jul 31, 2023 | Social Media Marketing
Goodbye Twitter, and hello … “X”? Elon Musk is at it again! He’s taken Twitter and given it a complete makeover, rebranding it as X. This month, the Tesla founder made the big announcement, letting everyone know that X.com will now redirect to twitter.com, all...
by Katie Callaway | Jun 13, 2023 | Social Media Marketing
Social media marketing can be both exciting and challenging in the real estate space, especially when it comes to determining the optimal frequency of your posts. The ever-evolving nature of social media platforms leaves many REALTORS® pondering the question:...
by Grant Pearce | Jun 13, 2023 | Social Media Marketing
Marketing automation has been around for quite some time, but it’s still an evolving field that’s constantly changing. The mortgage and real estate industries are no exception, and in 2023, we can expect to see some significant changes in the way marketing...
