by Michael | Oct 2, 2026 | Social Media Marketing, AI in Real Estate, Brokerage Technology, Company News, Lead Generation, Listing Marketing, Real Estate News, Real Estate Websites, Uncategorized, Video Marketing
How Back At You is turning a platform change into an opportunity for more visibility for your listings, agents, and brokerage content. Last updated: October 2, 2026 Key Takeaways Video is where Facebook attention is moving: Meta reported that Facebook video watch time...
by Michael | Sep 1, 2026 | Brokerage Back Office
The New eSignature Experience: Key Takeaways eSignature is the most-used tool NAR measured in its 2025 REALTORS® Technology Survey, at 79% adoption, with social media at 75%, and drone photography and video at 52%. At 79% adoption, eSignature is infrastructure rather...
by Michael | Jul 15, 2026 | Design & Content
Key Takeaways Accelerate Real Estate Video Marketing: Agents can now upload, trim, and edit custom videos directly within Design Studio, eliminating the need for expensive third-party tools. Boost Broker Technology Consolidation: Brokerages can reduce tech stack...
by Michael | Jul 15, 2026 | Listing Marketing
Key Takeaways Boost Real Estate Lead Generation: The fully re-engineered listings interface enables agents to instantly launch localized social ads and automated campaigns directly from their dashboard. Improve Broker Technology Adoption: By eliminating sluggish load...
by Rachel Mayo | Dec 18, 2025 | Social Media Marketing
In today’s digital-first world, social media is more than just a place to connect with friends and family; it’s a powerful tool for business growth, especially in real estate. While it’s certainly gratifying to see a high follower count and an abundance of...
by Rachel Mayo | Dec 4, 2025 | Listing Marketing
Real estate agents know that a great listing is more than just a house for sale; it’s a story waiting to be told. In a crowded market, simply putting a few photos and a basic description online won’t cut it. To truly capture the attention of potential...
by Rachel Mayo | Nov 20, 2025 | Design & Content
In the fast-paced world of real estate, your content is what sets you apart. It’s not just about listing properties; it’s about building a brand, connecting with your community, and establishing yourself as a trusted expert. A strategic approach to your content...
by Rachel Mayo | Nov 6, 2025 | Brokerage Technology
In today’s fiercely competitive real estate landscape, the recruitment and retention of top-tier agents has become a formidable challenge. One of the most significant determining factors for agents when choosing or staying with a brokerage is whether they feel...
by Rachel Mayo | Oct 23, 2025 | Social Media Marketing
The real estate landscape is dynamic, to say the least. If the last few years have taught us anything, it’s that market shifts can occur overnight, impacting everything from buyer behavior to listing inventory. For real estate professionals, merely reacting to...
by Rachel Mayo | Oct 16, 2025 | Design & Content
In real estate, first impressions matter. Whether it’s a property flyer, a social media post, or a listing presentation, the design and quality of your marketing materials can make or break your brand. Clients want to feel confident that they’re working with a...
