by Rachel Mayo | Sep 25, 2025 | AI in Real Estate
Artificial intelligence (AI) has officially moved from “buzzword” to everyday business tool, and real estate is no exception. Whether it’s streamlining marketing, analyzing market trends, or even helping agents better manage their schedules, AI is making life easier...
by Rachel Mayo | Aug 15, 2025 | Listing Marketing
Tired of manually pulling market stats for every client and lead? Ready to position yourself as the undeniable local market expert without spending hours on research? Back At You has some exciting news! Today, we are thrilled to announce the launch of our new Market...
by Rachel Mayo | Aug 8, 2025 | Social Media Marketing
Let’s be real—as a real estate agent, you’ve already got a million things on your plate. Juggling showings, client calls, and paperwork is enough to fill a day, and then you have to think about social media? It’s no wonder so many of you are looking into...
by Rachel Mayo | Aug 5, 2025 | Facebook Marketing, Instagram Marketing, Real Estate Marketing, Social Media Marketing
UPDATED: Staying Compliant with the Fair Housing Act: What Real Estate Pros Need to Know Since the introduction of Facebook’s Special Ad Categories in 2019, real estate advertising has continued to evolve—fast. But one thing remains constant: compliance with the Fair...
by Rachel Mayo | Jul 10, 2025 | Company News
We’re proud to share that Back At You has been recognized by PropTech Outlook as one of the Top Real Estate Broker Solutions of 2025! This award is a meaningful milestone for us—and a reflection of our commitment to helping brokerages grow by simplifying the way they...
by Rachel Mayo | May 30, 2025 | Design & Content
In a world where attention is the ultimate currency, size does matter—especially in a crowded mailbox. That’s why we’re excited to announce a powerful new print marketing option for real estate pros: Jumbo Postcards are now available through Back At You! These...
by Rachel Mayo | May 21, 2025 | Company News, Brokerage Technology
In an industry where time, talent, and technology are everything, brokerages face more pressure than ever to streamline operations, recruit top agents, and maintain profitability. That’s why Back At You partnered with T3 Sixty, one of real estate’s most trusted...
by Rachel Mayo | Apr 30, 2025 | Social Media Marketing
Let’s be real: influence today isn’t about going viral or having a blue checkmark. It’s about trust, connection, and being the person everyone in town thinks of when they need something — like a new house (or a great brunch spot). In other words, it’s about being a...
by Rachel Mayo | Apr 22, 2025 | Social Media Marketing
Instagram just dropped some big hints about where things are headed in 2025, and if you’re in real estate, this matters a lot. Adam Mosseri, Head of Instagram, recently shared what the platform is focusing on this year — and spoiler alert: it’s all about...
by Rachel Mayo | Mar 17, 2025 | Social Media Marketing
In today’s real estate world, being authentic is everything. Buyers and sellers want to work with someone they trust—someone who feels real, relatable, and knowledgeable. But let’s be honest: running a successful real estate business requires more than just being...