In 2017, marketing already looks drastically different than even just a year ago. The world of online ads, social media specifically, has grown exponentially. If you aren’t already at least experimenting with them, you’re falling behind. Here are six reasons you should be advertising more on Facebook.
Real estate professionals often do not reach their full potential in terms of connecting with their target market. When it comes to social media, many real estate professionals simply stick to Facebook and LinkedIn. However, Instagram can be an important tool in keeping in touch with former clients, finding new
If you use Instagram at all, you've probably seen the fairly recent and wildly popular addition of Instagram Stories. They're more or less a clone of Snapchat Stories, which allow you to string together short video and/or images to be viewed by your friends/followers. It's a simple, engaging way to stay
There has been a huge amount of buzz recently about Facebook Live. Perhaps you've seen commercials urging you to go live or maybe you've even seen bus stop ads about it like some members of our team! Whether you're aware or not, Facebook is really pushing to make 'Going Live' a part of everyday life.
Facebook gives its users great data on the performance of Business pages that they manage. As is the case with all marketing, you can't measure effectiveness without analyzing your results! However, if you're new to Facebook marketing, some of the terms within their "Insights" section might be new to you! Here's
Update: We have since disabled Branded Bar technology. We're actively exploring other ways to accomplish the same goal with a different strategy.
So you're finally ready to get into the world of Instagram? Great! It's a fantastic platform for showcasing your listings and your personal brand. Here are a few tools that will give you a leg up as you embark on your journey to conquer Instagram!
Staying in touch with past and potential clients has always been and always will be important. Over the years, agents have used countless strategies for stay top-of-mind and proving expertise along the way. Our front runner for today's most effective (and most fun) way to stay in touch: Facebook Live.
Prolific video marketing expert and agent team leader offers his insight on Back At You Media.