by Katie Callaway | Nov 8, 2022 | Video Marketing
There’s no doubt that vertical, catchy, short-form videos have taken the social media world by storm over the last several years. TikTok’s impressive audience of one billion (!!!) monthly active users forced Instagram to release “Instagram Reels”: their own version of...
by Katie Callaway | Oct 27, 2022 | Company News
It’s official! Back At You is now a preferred vendor for HomeServices of America! We are thrilled for our SocialBAY, ClientBAY, and FinancialBAY systems to be backed by one of the largest full-service residential real estate brokerages in the United States....
by Katie Callaway | Sep 21, 2022 | Lead Generation
Have you ever browsed online for a new handbag, watch, or pair of shoes only to see a digital advertisement for the exact same item the following day? If you answered “yes”, then you are already familiar with the power of web retargeting. Although the complexities of...
by Katie Callaway | Sep 14, 2022 | Brokerage Technology
If the year 2020 taught us anything, it’s that we certainly can’t predict the future. Major shifts in the real estate market are inevitable, but that doesn’t mean adapting to those changes should be difficult or scary. Here are specific strategies brokers can...
by Katie Callaway | Aug 16, 2022 | Brokerage Technology
In 2022, having the best technology is imperative for stability and growth in the modern business world. There are a plethora of real estate tools available on the market, all serving important functions for the sales process. Many (if not all) agents are provided...
