Category Archives: facebook marketing

Is Your Social Media Bio Costing You Clients?

It may seem overly simple to focus on a social media bio, but the saying “You never get a second chance to make a first impression” holds true in many aspects of business, ESPECIALLY presenting yourself online. When someone lands on your profile, they want to know what you’re about and why they should care

Are You (Accidentally) Breaking Fair Housing Laws on Social Media?

If you work in real estate, it’s likely that you’ve heard a lot of buzz this week about Fair Housing Act violations on social media. Of course, fair housing laws apply to all kinds of marketing including newspapers, magazines, postcards, etc… but lately, online platforms like Facebook seem to be the hot topic for

Facebook Update: Customize Message Suggestions

Facebook introduced suggested messages for visitors to your Page awhile ago, but recently they made them customizable (which is way more valuable!) Here's how to change these suggested messages to perfectly fit you!

Facebook Updates: Posting to Personal Profiles

Sometimes Facebook makes changes that leave us scratching our heads and sometimes they make changes that make us want to stand up and applaud. This update is one of the latter.

Facebook and HUD - What's Changing?

As you may have heard, the Department of Housing and Urban Development is cracking down on Facebook and their advertising platform to make sure that advertisers aren't able to use their platform to discriminate against any protected groups in the housing realm. In fact, more than 5,000 ad targeting options are

Facebook Updates You Need to Know - August '18

Facebook recently announced some changes coming to their Business Pages. Here are the big ones you need to know!

Facebook Updates: July 2018

Facebook recently announced additions to their Business Pages that aim to improve transparency. First, a new section on each Page will allow users to look up general information such as the creation date of the Page and any name changes since its’ creation. In addition, there will be a separate section where

3 Facebook Ads You Should ALWAYS Run For Your Company

The power of Facebook ads should be harnessed by every broker across the country. Not sure where to start? Take advantage of these three ad types and grow from there.

Traditional Marketing vs Social Media Marketing

As a social media marketing company, we obviously have a preference when it comes to social media marketing versus traditional marketing. But what do the numbers say?

Handy Facebook Messenger Tools for Your Page

Facebook has many great features that allow businesses to communicate with potential and current clients, and a bunch of good ones live in the Facebook Messaging settings. You can set up everything from an auto-responder to away messages and even a custom greeting before people message you.

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