Utilize Video Without Going Hollywood

Video has cemented itself as a part of real estate marketing, and it's becoming increasingly important as time goes by. Though getting started with video may seem like a daunting and/or pricey task, that doesn't have to be the case!

Want To Get Verified On Facebook? It's Easy!

You may be wondering how you can set yourself apart on social media. Nowadays, many agents are creating a presence on social media and it can feel like you're just another face in the crowd. If you've felt a bit of that or you just want to show that your business page is a force to be reckoned with, you can now

Facebook Posting Frequency: Less Is More

We're not breaking any news by saying that Organic Reach on Facebook has fallen considerably. That's the reality, and while engagement can significantly increase reach, the Facebook world seems to be moving toward a pay-to-play platform for business pages, specifically through boosting. What we wanted to figure

The Future of Virtual Tours

Think about your average virtual tour...

Understanding the Next Wave of Home Buyers

Whether you're ready or not, Millennials are getting closer and closer to home buying capability! Here's a quick infographic from our friends at Porch.com that should help you understand Millennials' frame of mind when it comes to real estate...

3 Things to Remember in Social Media Marketing

I'm sure you've heard it more times than you care to remember, but social media marketing is vital to the success of most of today's businesses. However, a blanket marketing strategy will not serve you well. Here are a few things to remember:

Facebook Feature: Better Messaging for Business Pages

For those of you who have felt a bit helpless in terms of communicating privately with your followers, your prayers are about to be answered.

Inman Report: Comparing Online Lead Sources - Part 1

Recently, Inman released a report that took an in-depth look at Online Leads. They polled agents, team leaders, and broker-owners to learn more about where they were finding success with online leads, both paid and unpaid. Since they gathered so much data, we're going to break our analysis of the report into two

Why You Should Market (Especially) When You're Busy

There's a fable about an animal storing up food for the winter while his peers were happy to feast and relax. Perhaps you remember what happened when winter came... With that in mind, let me explain why it's imperative that you continue your marketing even when you're at the height of busy season.

Real Estate Agents in a Social Media World: A Guide

Back At You Media currently only works with Facebook business pages, but obviously other social media platforms exist! The question is, where do you concentrate your efforts? Every good agent is busy and time for social media is already limited. Let me help you cut through all the noise and explain which social

« 1 ... 5 6 7 8 9 ... 10 »