by Katie Callaway | Feb 12, 2020 | Social Media Marketing
February is the month for L-O-V-E! On Valentine’s Day, we celebrate our significant others, friends, family members, and even our pets with treats, roses, teddy bears, chocolates, and grand romantic gestures – but why should our careers fall short when it comes...
by Katie Callaway | May 22, 2019 | Social Media Marketing
Did you know that this month a world record was set for the number of subscribers lost by a YouTube channel? We’re talking over 2.5 MILLION users opted out of following makeup artist James Charles because of a friendship feud made public. Ouch! Not only did...
by Katie Callaway | Feb 28, 2019 | Social Media Marketing
There are a lot of people on social media… and I mean a LOT. In fact, there are so many people on social media that experts estimate the number of users to exceed three billion (aka, one third of the global population) by the year 2021! Holy smokes. Social...
by Grant Pearce | Sep 4, 2018 | Industry Updates, Social Media Marketing
Sometimes Facebook makes changes that leave us scratching our heads and sometimes they make changes that make us want to stand up and applaud. This update is one of the latter. NO MORE AUTO-POSTING TO PERSONAL PROFILES As of August 1st, Facebook has blocked the...
by Grant Pearce | Jun 6, 2018 | Social Media Marketing
Remember a handful of years ago when you wouldn’t have dreamed of including an emoji in a professional email or text? Now, with a decent percentage of the population, it would be completely acceptable, maybe even appreciated. The logical next step in this kind of...
by Grant Pearce | Aug 8, 2017 | Social Media Marketing
As a social media marketing company, we obviously have a preference when it comes to social media marketing versus traditional marketing. But what do the numbers say? As seen in the graphic below, the average physical postcard costs 67 cents to print and ship, while...
