by Katie Callaway | Jun 8, 2022 | Real Estate Marketing
Despite the importance of marketing to accommodate living in a digital age, sending good old “snail mail” will forever remain one of the most effective marketing tools for a variety of industries: and real estate is no exception! Don’t believe me? It’s easy to assume...
by Katie Callaway | Dec 17, 2021 | Real Estate Marketing
The year 2020 has reinforced the importance of having a strong online presence. Thankfully, the majority of real estate professionals are already using the world wide web to market their expertise. In fact, NAR.Realtor.com tells us that 93% of brokerages and 70% of...
by Katie Callaway | Jul 28, 2020 | Real Estate Marketing
Are you looking for an effective and organized way to convert your buying and selling prospects into loyal clients? Implementing a strategic use of Actions Plans can be an incredible way to stay top of mind with your leads while keeping you organized. But, what are...
by Katie Callaway | Jun 30, 2020 | Real Estate Marketing
If you’re a real estate professional, you’re no stranger to acronyms: NAR, CTA, ROI, and more! But what about Customer Relationship Management, or better known as CRM? Implementing a CRM software as a part of your business is imperative to success when it comes to...
by Katie Callaway | Mar 28, 2019 | Industry Updates, Real Estate Marketing
If you work in real estate, it’s likely that you’ve heard a lot of buzz this week about Fair Housing Act violations on social media. Of course, fair housing laws apply to all kinds of marketing including newspapers, magazines, postcards, etc… but lately, online...
by Grant Pearce | Oct 24, 2017 | Real Estate Marketing
Here at Back At You Media, we believe that your Facebook Business page should be the focal point of your online presence, but traditional websites still have an important job to do. I’ve included the desktop and mobile views, you can click to expand them. Here...