by Grant Pearce | Jul 13, 2015 | Facebook Marketing
Facebook recently released a really interesting tool for business pages that may help you appeal to your next potential clients. We’ll show you how to set it up and make your Facebook more focused than ever. This new tool is called Preferred Page Audience. It...
by Grant Pearce | Jul 11, 2015 | Facebook Marketing
It’s hard to imagine e-mail being replaced on a large scale, but Facebook has never backed down from a challenge. Recently, some Facebook business page owners have seen major enhancements in their Page Messaging menus that could make communications with clients...
by Grant Pearce | Jul 8, 2015 | Instagram Marketing
The answer is a very clear “maybe.” In marketing, everything should begin with consideration of your target market. If 95% of your target market barely knows how to use their smartphone, let alone Facebook, then maybe Instagram isn’t the place for...
by Grant Pearce | Jul 8, 2015 | Facebook Marketing
Many of us spend a lot of time on our desktops and laptops during the workday, especially when we’re checking up on our Facebook business pages. However, the people you want to reach are viewing your Facebook activity on their tablets and mobile phones more...
by Grant Pearce | Jul 6, 2015 | Social Media Marketing
A change you already should have made is now imperative… The advantages of a mobile-friendly website have been apparent for some time now, but starting about a week ago (April 21st), Google is making mobile-friendliness an absolute necessity....
by Grant Pearce | Jul 5, 2015 | Facebook Marketing
Purchasing “fake Likes” for your Facebook business page has never really been a good idea for a number of reasons, but these days Facebook has made it more than a bad idea, they’ve made it almost impossible. The smart men and women working at...
by Grant Pearce | Jul 2, 2015 | Facebook Marketing
As you might guess, here at Back At You Media spend a considerable part of our day talking with real estate agents. One of the first things I learned when I began working here is that real estate agents are extremely busy people with extremely fluid schedules....
by Grant Pearce | Jul 2, 2015 | Facebook Marketing
As you may have noticed, Facebook is experimenting with a new Call-to-Action button on business pages! They’ve been using these buttons on Facebook ads for awhile and after seeing some great Click-Through rates data, they want to give it a try on pages as...
by Grant Pearce | Jul 1, 2015 | Facebook Marketing
Facebook is by no means a traditional form of marketing for real estate agents, but neither were websites 10 years ago. Just because tools are new doesn’t mean they’re not powerful! I polled about twenty salespeople that work with real...
by Grant Pearce | Jul 1, 2015 | Industry Updates
Recently, Inman released a report that took an in-depth look at Online Leads. They polled agents, team leaders, and broker-owners to learn more about where they were finding success with online leads, both paid and unpaid. Since they gathered so much data,...