It's been touched on a time or two within this blog, but the race for your video uploads is now fully on, and Facebook is doing everything it can to catch YouTube. For years and years if you had a video to share, you would upload it straight to YouTube, and then you could share the link to whomever from there
Category Archives: video
Did you ever wonder how Facebook decides what to put in your News Feed and what to leave by the wayside? In Facebook's own words, here's a simple version of their system:
The answer is a very clear "maybe." In marketing, everything should begin with consideration of your target market. If 95% of your target market barely knows how to use their smartphone, let alone Facebook, then maybe Instagram isn't the place for you. However, if you're in a major city and your target market is
The standard for good quality social media content is in constant flux. Three years ago, a few simple sentences of text would be a perfectly acceptable status update. In 2015 however, so many people are sharing so many different kinds of interesting content, you've got to be really interesting to stand out! Video
Our coaching team recently created this video to illustrate the importance and potential of good content on your Facebook business page. This content philosophy dictates the types of content we create and the coaching we do with our clients on the best ways to add their own types of content to the mix.