Category Archives: facebook marketing

Facebook Gets Stricter (And Why That's Ok!)

Facebook has made even more updates to try to fight fake news. This time, Facebook has disabled the ability for Pages edit the previews of the links they post. This means that when Facebook Pages post links, if they don’t like the image or description that’s in the default preview, they will no longer be able to

Facebook Makes Clickbait Updates

Facebook is making more updates to reduce the amount of "clickbait" appearing on users' feeds.

New Facebook Feature: Cover Videos

Perhaps you've heard people say that video is the future of social media content. Well, here's even more evidence that Facebook agrees! Your Facebook business page now allows you to upload a short video to the top of your profile rather than an image. The video has to be relatively short (20-90 seconds), but even

6 Reasons You Need Facebook Ads

In 2017, marketing already looks drastically different than even just a year ago. The world of online ads, social media specifically, has grown exponentially. If you aren’t already at least experimenting with them, you’re falling behind. Here are six reasons you should be advertising more on Facebook.

Instagram and Facebook Stories: Just Another Way to Connect!

If you use Instagram at all, you've probably seen the fairly recent and wildly popular addition of Instagram Stories. They're more or less a clone of Snapchat Stories, which allow you to string together short video and/or images to be viewed by your friends/followers. It's a simple, engaging way to stay

Deciphering Facebook's Insights

Facebook gives its users great data on the performance of Business pages that they manage. As is the case with all marketing, you can't measure effectiveness without analyzing your results! However, if you're new to Facebook marketing, some of the terms within their "Insights" section might be new to you! Here's

Connecting With Your Audience: Facebook Live

Staying in touch with past and potential clients has always been and always will be important. Over the years, agents have used countless strategies for stay top-of-mind and proving expertise along the way. Our front runner for today's most effective (and most fun) way to stay in touch: Facebook Live.

Why Do People "Share"?

As the Admin of a Facebook business page, one of your main goals is to get as much engagement and Reach on your posts as possible. If you're utilizing one of our #GuaranteedREACH packages, your page is already getting tons of Reach with our posts which often turns into engagement. One of the most valuable types

Why You Should Make Facebook the Center of Your Marketing

Remember when having a website became absolutely mandatory for, not only real estate agents, but for all businesses? Then, years later, everyone started creating a presence on Facebook. Now here we are in 2016, and Facebook has never been more important to the success of a small business. Your website used to be

3 Ways #GuaranteedREACH Turns Into Business

When we released our #GuaranteedREACH program last February we received an overwhelming amount of positive feedback from real estate professionals who had seen their organic reach on social media take a nosedive over the last year or so. The idea that they could put most of their social media marketing efforts on

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