Inman Report: Comparing Online Lead Sources – Part 1

Recently, Inman released a report that took an in-depth look at Online Leads. They polled agents, team leaders, and broker-owners to learn more about where they were finding success with online leads, both paid and unpaid. Since they gathered so much data, we're going to break our analysis of the report into two pieces, Best ROI of

Mobile-Friendly is a Must (Not Just Because Google Says So)

A change you already should have made is now imperative... The advantages of a mobile-friendly website have been apparent for some time now, but starting about a week ago (April 21st), Google is making mobile-friendliness an absolute necessity. Google has made a change to the way their search results are populated and now people using their phones to search will be