Category Archives: Facebook Marketing

Facebook Marketing is a very important part of your Social Media Marketing campaign. Learn more about Facebook Marketing and how to take advantage of Facebook.

Facebook Update: Customize Message Suggestions

Facebook introduced suggested messages for visitors to your Page awhile ago, but recently they made them customizable (which is way more valuable!) Here's how to change these suggested messages to perfectly fit you! Head to your Facebook Business Page and click Settings in the top right   Select Messaging from the tabs on the left side of

Facebook Updates: Posting to Personal Profiles

Sometimes Facebook makes changes that leave us scratching our heads and sometimes they make changes that make us want to stand up and applaud. This update is one of the latter. No More Auto-Posting to Personal Profiles As of August 1st, Facebook has blocked the ability for third party services to post to personal Facebook

Facebook and HUD – What’s Changing?

As you may have heard, the Department of Housing and Urban Development is cracking down on Facebook and their advertising platform to make sure that advertisers aren't able to use their platform to discriminate against any protected groups in the housing realm. In fact, more than 5,000 ad targeting options are being removed from the

Facebook Updates You Need to Know – August ’18

Facebook recently announced some changes coming to their Business Pages. Here are the big ones you need to know! Reviews Are Now Recommendations In the past, Facebook users could give any Facebook Page a star rating without even leaving any sort of text review. This resulted in some really random and puzzling 1-star reviews with

Facebook Updates: July 2018

Facebook recently announced additions to their Business Pages that aim to improve transparency. First, a new section on each Page will allow users to look up general information such as the creation date of the Page and any name changes since its’ creation. In addition, there will be a separate section where users can look

How Real Estate Agents Hacked Facebook’s News Feed

You may have been recently heard some murmurs about Facebook making changes to how their News Feed works and wondered how that might affect your social media presence. If you haven't yet heard about these changes, basically Facebook will be showing less posts from Facebook Business Pages in the News Feed and showing more posts

Traditional Marketing vs Social Media Marketing

As a social media marketing company, we obviously have a preference when it comes to social media marketing versus traditional marketing. But what do the numbers say? As seen in the graphic below, the average physical postcard costs 67 cents to print and ship, while the average digital “postcard” costs just 1.3 cents, more than

Handy Facebook Messenger Tools for Your Page

Facebook has many great features that allow businesses to communicate with potential and current clients, and a bunch of good ones live in the Facebook Messaging settings. You can set up everything from an auto-responder to away messages and even a custom greeting before people message you. Auto-Responder (aka Instant Replies) Enabling this feature will automatically send

Facebook Gets Stricter (And Why That’s Ok!)

Facebook has made even more updates to try to fight fake news. This time, Facebook has disabled the ability for Pages edit the previews of the links they post. This means that when Facebook Pages post links, if they don’t like the image or description that’s in the default preview, they will no longer be